Heidi and Leni Klum Face Backlash Over Controversial Lingerie Campaign

Heidi Klum and her daughter, Leni Klum, are stirring up controversy after posing together in a new lingerie campaign for Intimissimi.

The campaign, promoting the brand’s Fall-Winter collection, features the mother-daughter duo smiling and laughing while modeling various lace sets. The brand posted the photos and a behind-the-scenes video on Instagram, which showed Heidi and Leni recording each other in the lingerie, drawing both admiration and criticism online.

While some fans praised the duo, describing the shoot as “beautiful” and a representation of their close bond, others found the campaign to be inappropriate. Critics questioned the dynamic of a mother and daughter posing in intimate clothing together, with comments like, “Am I the only one thinking this is a bit weird?” and “This is really weird and inappropriate …” flooding the social media platforms.

Despite the backlash, many defended Heidi and Leni, arguing that the campaign simply showcases their strong relationship. One commenter pointed out, “They are just modeling. They are not making out.” Another added, “This is just a mother and daughter who are like best friends. LOVE IT!”

This isn’t the first time Heidi and Leni have collaborated with Intimissimi, as they previously worked together for holiday and winter campaigns. However, the debate over the appropriateness of this particular shoot continues to spark conversations online.

What do you think? Is it inappropriate for a mother and daughter to model lingerie together, or is it simply fashion? Share your thoughts in the comments!