Drake and Kendrick Lamar dominated hip-hop in 2024, delivering chart-topping diss tracks that not only fueled endless debate but also brought in staggering amounts of cash.
Billboard’s latest report reveals the duo generated $15.3 million from six tracks that charted on the Hot 100—and that’s not even counting their unreleased diss records like “Taylor Made Freestyle,” “616 In LA,” and “The Heart Part 6.”
Kendrick Lamar came out on top financially, with his two number-one singles pulling in the lion’s share. “Not Like Us” earned a whopping $7.6 million, while “Like That” brought in $4.6 million. To put this in perspective, these two tracks doubled the number of Lamar’s career number-one hits. Drake, however, wasn’t far behind. His diss track “Family Matters” generated an impressive $981.3K, with his follow-up, “Push Ups,” bringing in another $969.4K.
Lamar continued to dominate the list with “Meet the Grahams,” a haunting track that earned $795.1K and has gained renewed attention for its timestamped verses on YouTube. Rounding out the list is Kendrick’s “Euphoria,” which brought in $441.3K, proving that even his less commercially successful tracks still resonated.
Critics have questioned whether Drake and Kendrick still belong in hip-hop’s so-called “Big Three,” but their numbers tell a different story. Spotify recently revealed its most-streamed rappers of 2024, with Drake landing the top spot and Lamar coming in at number five. These streaming stats, coupled with Billboard’s revenue report, cement the fact that both artists are far from losing their relevance.
Whether you’re Team Drizzy or Team K. Dot, one thing’s clear—these two have set a new standard for rap feuds in both artistry and profitability.
What’s your take on Drake and Kendrick Lamar’s diss tracks? Please share your thoughts and feedback in the comment section below.